Senditoo launches airtime transfer app
download on Google Playstore for Android users and App Store for iOS. With over 70% of Senditoo’s users logging into their web platform via mobile phones, the app is expected to hit it off with users accustomed to transacting while on the go.
“We’ve created a cool, easy-to-use and very secure app that speeds up transactions by allowing a user to simply select a recipient from their phone contacts and send airtime instantly — the whole process takes a mere 15 seconds,” said Senditoo’s Zimbabwean-born co-founder, Takwana Tyaranini.
Senditoo is increasingly becoming the favourite airtime transfer platform for the Zimbabwean diaspora, with around 70% of the company’s transactions volume coming from Zimbabweans.
“Over 5 000 top-ups averaging $10 were sent to Zimbabwe in the first three months of 2017. The country is our biggest destination as we’ve become the preferred platform for Zimbabweans living abroad. This trend is increasing every day, as people trust our service,” he said.
Senditoo’s popularity among Zimbabweans living in the UK has seen it nominated by the Zimbabwe Achievers Awards for recognition in the coveted Business of the Year category. The winner will be announced at a gala dinner to be held on May 6 at The Cumberland Hotel in Central London.
Launched in March 2016, Senditoo has grown an extensive airtime transfer network comprising about 400 mobile operators with a reach of 4,5 billion prepaid phone users in more than 140 countries, with 40 of these in Africa.
Senditoo’s CEO and co-founder, Ibrahima Soumano, said the company was enjoying a steady build-up of transaction volumes across the continent, with Nigeria and South Africa coming in as its second and third biggest destinations, respectively.
“We’ve partnered with various distribution businesses to make the app our strategic entry point into East Africa and Francophone Africa. Since our last funding round in December last year, our revenue has increased by 600% globally. It is on this performance that we are preparing our next funding round,” Soumano said.